Trademark Registration in Italy

Protect your business by registering your brands officially with the local trademark office of Italy. Once registered, you can enforce your legal rights over the trademark and prevent others from using it in Italy.

Quick TurnaroundQuick Turnaround
Experts agentsExperts agents
Transparent pricesTransparent prices
country-flag-IT

Trademark Search in Italy

Carry out a pre registration trademark search before the trademark office of Italy to determine the chances of registering your trademark in Italy before filing the trademark application. Receive an expert's advice!
FromUS$ 100

Trademark Registration in Italy

Register your trademark in Italy. Use our online form to place your order and have a local attorney file a trademark application in Italy. Protecting your trademark starts here!
FromUS$ 750

Why do brand owners prefer us?

Straightforward hassle free services. We strive to make it easy.

Expert Agents

Expert AgentsAn IP consultant will be assigned to you, through whom you will be able to request all your IP services

Worldwide Services

Worldwide ServicesRegardless of the amount of countries you need assistance in, we will be able to cover it. We work in over 180 jurisdictions

No Hidden Charges

No Hidden ChargesAll prices are clear and without hidden costs. We have competitive and straightforward pricing

Free Consultation

Free ConsultationOur team is standing by to clarify any questions you may have regarding trademarks and IP in any country of the world

Trademark Prices in Italy

Search prices

First class $100 - Each additional class $80

Searches for a trademark’s figurative elements (logo) are not available. The search will only be for the trademark’s verbal elements.

Application prices

First class $750 - Each additional class $350

How long does it take for a trademark to register in Italy?

The average application process takes 7 months.

This is an estimated process time for straightforward cases based on current timeframes for applications. It may vary considerably.

What documents are needed to register a trademark in Italy?

A scanned copy of a signed power of attorney document.

Why and How to Register a Trademark in Italy

To obtain trademark protection in Italy, one can register either locally via the Ufficio Italiano Brevetti e Marchi (UIBM), or regionally by filing a European Union Trademarks (EUTM) which grants protection in the whole European Union. 

Italy is also a member state to the Madrid Protocol. Thus, the extension of an international registration of a trademark via the Madrid System is possible for this country. We offer services for trademark filing through the Madrid System.

A registered trademark in Italy grants trademark protection in San Marino. However, recognition in San Marino is only if the trademark is registered directly through national procedure in Italy, and not if Italy is designated via Madrid or if a European Union Trademark (EUTM) is registered.

In Italy registration is not mandatory to obtain trademark rights, as extensive prior use of a trademark can be recognized. However, registration is always recommended as it grants presumption of ownership and helps enforce the trademark.

It is not necessary for the trademark to be in use at the moment of registration. However, should the trademark not be used within a period of five years after the registration, it will become vulnerable to cancellation actions for non-use.

If you register a combined trademark (which includes both word elements and figurative elements) in Italy, the exclusive right to use the trademark is limited to a use of the trademark is limited to a use of the trademark in the exact configuration or way in which it was filed and registered. If you wish to use the word element of your trademark separately from the logo (or vice versa), it is recommended you register for another trademark including only the word or figurative elements you wish to use and protect separately.

Nevertheless, if a third party eventually intends to register or use a trademark for similar goods or services that includes a primary or distinct part or portion of your trademark, you will have the right to oppose the application based on confusing similarity. Probabilities of success for an opposition will vary in each case depending on the circumstances.

After the trademark application has been examined and found acceptable by the UIBM, it will be published for opposition. During the three-month opposition period, third parties will be able to file opposition actions against the application.

Registered trademarks in Italy are valid for ten years, starting on the application date. They can then be renewed for successive ten-year periods. The renewal can be requested during the 12 months preceding the expiration date, as well as during the grace period of 6 months after the expiration, subject to the payment of additional fees.

If you would like for the figurative or design elements of your trademark to be considered when assessing your trademark for registration in Italy (Trademark Search Report), contact us directly in order to determine if we may be able to offer this in this jurisdiction. In such cases, prices for service and estimated delivery times may vary.