Trademark Registration in Argentina

Trademarks in Argentina are filed before the **National Institute of Industrial Property (INPI).

Argentina operates under a first-to-file system, which means that registering your trademark is the most effective way to secure ownership and exclusive rights. While some protection may arise from prior use, registration provides stronger, clearer, and easier-to-enforce rights for your:

• Brand name
• Logo
• Business or product name
• Packaging or labels

In order for a trademark to be recognized and protected in Argentina, it must be registered. Prior use of a trademark will not allocate rights, as these are granted solely upon successful registration.

A registered trademark in Argentina ensures:

• Exclusive nationwide rights
• Stronger legal standing against infringement
• Proof of ownership for online platforms and marketplaces
• Increased brand trust and credibility
• Long-term protection for both local and international expansion

If you register a combined mark (word + logo), your exclusive rights apply only to the exact configuration as filed and registered. If you plan to use either the word element or the figurative element independently, it is recommended to file additional applications protecting each component separately.

To register a trademark in Argentina, you will generally need:

• Scanned copy of a signed Power of Attorney. No notarization or legalization required at filing. Although unlikely, the trademark office reserves the right to request an original legalized Power of Attorney during the registration process.
• The name or logo you want to register
• The applicant’s details

Your iGERENT consultant will confirm the exact requirements for your case and guide you through each step.

The timeline can vary, but a typical Argentina trademark registration takes around 8 months for straightforward cases. This is an estimated timeframe based on current INPI practice and may vary considerably depending on the specifics of each application.

The process usually includes:

• Formality check
• Publication for third-party observations
• Substantive examination by INPI

Delays may occur if objections are issued or if the office has a high workload.

Throughout the process, your dedicated iGERENT consultant will keep you informed at every stage, so you never miss any notice, deadline, or request from INPI.

Benelux is a trademark union that includes Belgium, Netherlands, and Luxembourg. To register a trademark in any of these countries, the application must be filed through the Benelux Office for Intellectual Property (BOIP) and one single filing provides protection in all three member states.

Since Benelux countries are part of the European Union, European Union Trademarks or EUTM are also valid in this territory.

Benelux is a member of the Madrid Protocol, which means you can extend an international trademark application to Benelux via the Madrid System. At iGERENT, we offer professional services for filing trademarks through the Madrid System to simplify this process.

Benelux operates under a first-to-file system. This means you must register your trademark to secure legal rights. While well-known unregistered trademarks may enjoy limited protection in rare cases, registration is the best way to ensure enforceability and avoid disputes.

Yes. Argentina allows third-party oppositions against trademark applications.

If a third party intends to register or use a trademark for similar goods or services that includes a primary or distinctive part of your trademark, you have the right to oppose the application based on confusing similarity and potential consumer confusion.

Opposition actions must be filed within thirty (30) days from the date on which the application is published in the local gazette. The chances of success will always depend on the specific circumstances of each case, such as the similarity between the marks, the overlap in goods/services, and the evidence available.

If you believe a trademark application in Argentina conflicts with your rights, we can review your case and guide you through the full opposition process, from strategy to filing and follow-up before INPI.

In Argentina, use is not required to file or register a trademark. You do not need to declare or prove use at the application stage.

However, after registration, if a trademark is not used for a consecutive period of five (5) years, third parties may file cancellation actions based on lack of use. In practice, this means that keeping your mark in genuine commercial use is important to preserve your rights.

If you register your trademark with iGERENT, your consultant will let you know when evidence of use may be relevant and what to keep on file, helping you maintain your registration safely over time.

No. We do not provide standalone address for service services in Argentina

When you instruct iGERENT to handle your trademark application in Argentina, the address for service requirement is automatically covered as part of our full service. We work with qualified local trademark attorneys who act as your official representative before the relevant Trademark Office, including compliance with all local representation and address for service requirements.

We do not offer address for service services separately for applicants who wish to file directly on their own in jurisdictions where self-filing may be technically permitted. Our services are designed to ensure that applications are properly filed, examined, and managed by experienced local professionals.

If you would like assistance with your trademark registration in Argentina or any other country, feel free to contact us here and we will be happy to guide you through the process. We offer services worldwide.

Choosing iGERENT for your trademark application in Argentina means working with a team that values transparency, reliability, and practical results.

Trusted by 12,000+ businesses and with over 25,000 trademarks handled since 2014, we simplify trademark registration in Argentina through one dedicated specialist coordinating local attorneys worldwide.

• We provide clear quotes that include both official fees and our professional fees, so you know exactly what you’re paying for.
• We’ve managed trademark filings and portfolios for businesses of all sizes, from startups to established international brands.
• We keep you in the loop with regular status updates, not just at filing, but all the way to registration.

Don’t just take our word for it, see why businesses trust iGERENT as the best trademark registration service.

Argentina recognizes three-dimensional (3D) trademarks through the National Institute of Industrial Property (INPI), allowing protection for distinctive product shapes, packaging, and configurations.

When registering a 3D trademark in Argentina:

• You must provide a clear graphical representation of the mark from at least three different angles.
• The shape must be distinctive and not solely functional.
• If the 3D mark is the shape of a product, it should significantly differ from the usual shape of similar products on the market.
• INPI may request evidence of acquired distinctiveness if the 3D mark is not inherently distinctive.

Because Argentina follows a first-to-file system, early registration is crucial to secure rights over a 3D sign.

If you want to protect a 3D trademark in Argentina, contact us for a free, no-obligation review of your case so we can assess your options and guide you through INPI’s requirements.